Empropaz 2022 - Colombia

Conference ̈ Good management of social networks ̈

Multiverso 2021 - México

Conference ̈ The Seedlings as a collective learning community ̈

resear
cher

Some figures

Years as a teacher and researcher
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Impacted students
+
Years of Marketing Experience
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Services

Professionals

Marketing

Research

Teaching

Marketing

Research

Teaching

Consulting

Consultancies

Public Relations

Communications

Consulting

Consultancies

Public Relations

Communications

Projects

Research

• Communication challenges, consumer transformations and new forms of consumption in the Post-Pandemic United States.

• New consumption practices in the generations that influence decision-making within American families: Generation Alpha and Generation Z.

• Relationships of young Hispanics living in the United States with consumption and brands from their early stages as consumers and purchasing makers.